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About Us
Kannu, a name whispered with love, now adorns a brand built on the very same sentiment. KANNU, derived from the Tamil language, carries a profound dual meaning - ‘my dear’ and ‘eyes’. It is a name whispered fondly by our founder’s nearest and dearest, a term of endearment that encapsulates warmth and attention that you belong . But Kannu is more than just a comforting hug; it’s a head-turning wink, a playful glint in the eye. KANNU is a promise. A promise to adorn you with garments that not only make you feel cherished but also captivate the gaze of onlookers. Like a cherished memory etched in the depths of your eyes, our designs linger in the minds of those who behold them, leaving an indelible impression. As the founder’s dear ones lovingly address her as KANNU, she, in turn, bestows this endearing name upon her beloved brand. For KANNU is not just a label; it is a testament to the enduring bond between creator and creation, between love and fashion.
Kannu sets itself apart through its fusion of cultural motifs, vibrant colors, and contemporary fashion trends made using the traditonal hand block printing techniques .It is a multistep process that takes many hands which has been practiced in Rajasthan for over 500 years. Our designs are not just visually captivating but also evoke a sense of confidence and empowerment in the wearer.
At Kannu, we take pride in supporting our skilled artisans by providing fair compensation and fostering a sustainable working environment. This commitment not only sustains these ancient crafts but also empowers the craftsmen who keep these traditions alive. Through our dedication to ethical practices and exquisite craftsmanship, Kannu offers unique, high-quality pieces that honor the timeless beauty of India’s textile heritage. embrace their uniqueness with pride.
Mission
Mission: “We are on a mission to empower individuals to embrace their uniqueness confidently. Through our vibrant and attention-grabbing fashion, we aim to curate an experience where each person becomes a walking work of art. We strive to create designs that not only catch eyes but also ignite a sense of self-assurance, ensuring that our wearers exude confidence effortlessly and make a lasting impression in every setting.”
Vision
“In the kaleidoscope of life, we envision our fashion as a living, breathing statement—a vibrant symphony of colors and styles that effortlessly breathes vibrance into every moment. Picture yourself strolling through the world, each step a confident affirmation, for you are the center of attention. With our designs, you become a walking masterpiece, turning heads and sparking conversations. We craft more than garments; we curate experiences that linger in the memories of those you encounter. In our world, you don’t just wear fashion; you embody it, ensuring that every gaze is a testament to your unmistakable confidence and the allure of being utterly and unapologetically yourself.”
Our Team.
At Kannu, we’re a mother-daughter duo on a mission! I’m Devishree Sundar, the Creative Director & Founder, taking charge of all things design, creativity, and social media. My mom, Reka Sundar, is the Production Head & Co-Founder, the mastermind who ensures everything runs smoothly with her technical expertise. Together, we’re building our dream brand—one design, one production detail at a time. Working as a team, we’re loving the process of creating something special while having tons of fun along the way!
View Our Process
Block printing is a traditional technique where artisans use hand-carved wooden blocks to create beautiful patterns on fabric. The process starts with carving the design into the block. The block is then dipped into dye and pressed onto the fabric, creating a repeating pattern. Each color in the design requires a separate block, and the artisan carefully lines up the blocks to create the final look. The slight variations you see in the prints are a natural part of the handmade process, making each piece unique and special!